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eBook Deals & PDF Download Management: With Cd And Power Web: The New Competitive Landscape by Carl P. Zeithami

Author
Carl P. Zeithami
Publisher
Date of release
Pages
0
ISBN
9780071215534
Binding
Illustrations
Format
PDF, EPUB, MOBI, TXT, DOC
Rating
5
38

Book review

"Management: The New Competitive Landscape" has consistently discussed and explained the traditional, functional approach to management - through planning, organizing, leading, and controlling. But the 6th edition goes a step further, in defining and highlighting with icons, four "bottom line" practices that managers and companies must deliver to their customers: Innovation, Speed, Quality, and Cost. "Management: The New Competitive Landscape 6e" shows how managers must utilize the classic principles of management in combination with the practices of the "New Economy" to achieve managerial goals. By reinforcing these new business practices in context with the functional approaches, the authors deliver a unique theme amongst all principles of management texts - how to manage in ways that deliver results.


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Management: With Cd And Power Web: The New Competitive Landscape by Carl P. Zeithami

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